BOA Dress Hire
Ireland’s first online dress rental e-commerce platform, with full SEO and business email setup.
Client
BOA Dress Hire
Completed
September 2022
Project Gallery
Explore different aspects of the BOA Dress Hire website
Project Overview
BOA Dress Hire is a fashion-forward Irish business run by four sisters who wanted to make sustainable style accessible through online dress rental. Greenberry built a complete e-commerce platform with a seamless rental process, stock calendar, and size filtering system.
We also set up professional business emails, configured an SEO package, and ensured the site was mobile-friendly for fashion shoppers on the go. BOA has since become a leader in Irish fashion rental, offering hundreds of dresses through a modern online experience.
Our Approach
How we turned challenges into results
The Challenge
No existing e-commerce platform in Ireland offered dress rental. BOA needed a system that handled short-term rentals, calendar-based availability, and stock control.
Our Solution
We developed a custom WooCommerce solution tailored for rental workflows, with email, SEO, and ongoing support built in.
The Results
BOA Dress Hire saw rapid growth post-launch and became one of Ireland’s leading online fashion rental services.
The Challenge
No existing e-commerce platform in Ireland offered dress rental. BOA needed a system that handled short-term rentals, calendar-based availability, and stock control.
Our Solution
We developed a custom WooCommerce solution tailored for rental workflows, with email, SEO, and ongoing support built in.
The Results
BOA Dress Hire saw rapid growth post-launch and became one of Ireland’s leading online fashion rental services.
"We couldn’t have launched without Greenberry. They understood the fashion rental business straight away and delivered exactly what we needed."
Seána Brady
Owner, BOA Dress Hire, BOA Dress Hire
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